A Guide to the Best Florists in London

London is a city renowned for its creativity and elegance, and its florists are no exception. From luxury boutiques to wild-inspired designs, the city offers a diverse range of floral experiences. Whether you’re looking for a romantic bouquet, a unique arrangement for an event, or a sustainable floral option, this guide highlights the best florists in London, including the standout The Floristry.

1. The Floristry

- Specialty: Wild-inspired floral designs and immersive experiences.

- Highlights: The Floristry is known for its artistic, nature-inspired arrangements using fresh and dried flowers. They offer seasonal bouquets and flower jars, all handcrafted to order. Their collaborations with brands like Prada and Jo Malone have made them a favorite for luxury events and installations. They also provide workshops and pop-ups, adding a creative touch to their offerings.

- Why Choose Them: Their unique, wild aesthetic and commitment to artistry make them a top choice for those seeking unconventional floral designs.

2. Pulbrook & Gould

- Specialty: Luxury floral arrangements with a timeless appeal.

- Highlights: Established in 1956, Pulbrook & Gould is a high-end florist servicing celebrities and high-profile clients. Their listed premises in Belgravia exude elegance, and their bespoke arrangements are perfect for weddings and grand events. A medium-sized bouquet of white tulips costs around £140, reflecting their premium quality.

- Why Choose Them: Their pedigree and attention to detail make them a go-to for luxury floral needs.

3. Wild At Heart

- Specialty: Luxe, seasonal blooms with a bohemian twist.

- Highlights: Based in Notting Hill, Wild At Heart is known for its vibrant, seasonal arrangements. Their store is filled with flowers, plants, and flowerpots, and they also have a branch in Liberty London. Prices range from £60 to £295, making them ideal for special occasions.

- Why Choose Them: Their bold, colorful designs and celebrity clientele make them a standout in London’s floral scene.

4. Scarlet & Violet

- Specialty: Seasonal, shabby-chic floral arrangements.

- Highlights: Located in Queen’s Park, Scarlet & Violet offers fresh, seasonal flowers that change with the time of year. Their designs range from bouquets to vases, and they even offer tote bags for floral enthusiasts.

- Why Choose Them: Their charming, ever-changing collections make them a favorite for those seeking a personal touch.

5. Grace & Thorn

- Specialty: Trendy, rule-breaking floral designs.

- Highlights: Grace & Thorn is known for its off-beat approach to floristry, offering everything from bouquets to houseplants and dried flowers. Their flagship store in Hackney is a hub for creative floral styling, and they also provide wedding and funeral services.

- Why Choose Them: Their modern, artistic designs appeal to those looking for something unique and unconventional.

6. McQueens Flowers

- Specialty: High-end floral arrangements for events and gifting.

- Highlights: McQueens is one of the UK’s most celebrated florists, known for their stunning event displays and luxurious bouquets. Their arrangements start at £90, making them a premium choice for special occasions.

- Why Choose Them: Their reputation for excellence and creativity makes them a top pick for weddings and events.

7. Moyses Stevens

- Specialty: Classic, British-inspired floral designs.

- Highlights: Established in 1876, Moyses Stevens is London’s longest-running florist. They specialize in organic, seasonal blooms and offer bespoke bouquets and houseplants. They also host flower arrangement workshops, starting at £95.

- Why Choose Them: Their timeless designs and royal warrants make them a symbol of tradition and quality.

8. Rebel Rebel

- Specialty: Flamboyant, creative floral arrangements.

- Highlights: Rebel Rebel is known for its bold, artistic designs and has worked with clients like Calvin Klein and Burberry. They also run floral workshops and have a sister company in Tuscany, where they grow flowers for weddings and events.

- Why Choose Them: Their vibrant, unconventional style makes them a favorite for those seeking standout floral designs.

9. Flowerbx

- Specialty: Single-stem luxury flowers.

- Highlights: Flowerbx offers seasonal, single-stem arrangements in striking shades. Their flowers are sourced directly from growers, ensuring freshness and sustainability. Their compostable, plastic-free packaging adds an eco-friendly touch.

- Why Choose Them: Their minimalist, high-quality approach appeals to those who appreciate understated elegance.

10. Appleyard Flowers

- Specialty: Seasonal, hand-tied bouquets.

- Highlights: Appleyard is known for its beautiful, seasonal ranges and stylish gift boxes. They offer same-day delivery in London and are committed to sourcing flowers from ethical and sustainable farms.

- Why Choose Them: Their combination of quality, affordability, and sustainability makes them a reliable choice for floral gifting.

London’s florists offer a diverse range of styles and services, from wild-inspired designs at The Floristry to timeless elegance at Moyses Stevens. Whether you’re celebrating a special occasion or simply brightening someone’s day, these top florists ensure your floral gifts are unforgettable. For more details, visit their websites or explore the full list of recommendations in the search results.